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HUNTIN' DAYLIGHT -- DEMAND-AGGRESSIVE MARKETING BUOY CATTLE PRICES

2017-10-10 16:40:18| Cattle Today

Cattle numbers continue to grow with national cowherd expansion, and various data suggest herd expansion is continuing this year.

Tags: prices marketing cattle daylight

 

Risk management 101: Basics to know when making marketing plans

2017-10-05 21:14:08| Beef

Futures and options have been around for a long time as a way for producers to manage their market risk. Heres a look at how it works. Part 1 on a 2-part series.

Tags: management making marketing plans

 
 

M. Holland to acquire wire and cable distributor T&T Marketing

2017-10-04 18:56:37| Canadian Plastics Headlines

Resin distributor M. Holland Company is buying T&T Marketing, a distributor of polymer resins and compounds to the wire and cable market. The terms of the deal have not been disclosed. Headquartered in Andover, Mass., T&T has annual revenues of… The post M. Holland to acquire wire and cable distributor T&T Marketing appeared first on Canadian Plastics.

Tags: marketing cable wire holland

 

Rebecca Creek Distillery adds basketball to Texas sport marketing tie-ups

2017-10-03 16:12:52| Daily beverage news and comment - from just-drinks.com

Rebecca Creek Distillery has extended its sports partnership programme in the US to basketball, through a tie-up with the San Antonio Spurs.

Tags: sport marketing texas basketball

 

Catch TopRank Marketings Lee Odden and Ashley Zeckman at B2B Marketing Forum

2017-10-02 15:57:12| Marketing and Public Relations - M&O

MarketingProfs is gearing up for its 11th annual B2B Marketing Forum in Boston this week. If youll be in attendance, make sure to check out featured sessions with TopRank Marketing CEO Lee Odden and Director of Agency Marketing Ashley Zeckman. B2B organizations make up a sizable percentage of our awesome clientele, so this event is always one we look forward to, and were proud to have the opportunity to speak about a few topics near and dear to our hearts. Heres a quick rundown of where to find us and what to expect: From Why To ROI: B2B Influencer Marketing Case Studies For Success Speaker: Lee Odden (CEO, TopRank Marketing) Time: Wednesday, 3:15pm-4:00pm Influencer marketing is a staple in our service offerings, and Lee is known to be on the leading edge of applying this approach in the B2B space. In this session he will share three case studies demonstrating the ROI impact of an influencer strategy when brands get it right. What You Know About Content MarketingFoGetAboutITThis Is ABM Speakers: Lee Odden (CEO, TopRank Marketing), Joe Chernov (VP of Marketing, InsightSquared), Meagan French (Founder, Lotus Growth), Justin Gray (CEO and Founder, LeadMD) Time: Thursday, 11:15am-12:00pm Account-based marketing is undoubtedly one of the fastest-growing frontiers in the B2B sector, and content marketing strategies must adjust accordingly. Learn from these esteemed content gurus how to reprogram your organizational tactics for a more focused, hyper-personalized approach aligning with the purposeful pursuit of target accounts. Scrappy B2B Creativity Hacks Speakers: Ashley Zeckman (Director of Agency Marketing, TopRank Marketing), Nick Westergaard (Chief Brand Strategist, Brand Driven Digital), Andy Hunt (Executive Creative Director, Digital, Godfrey) Time: Friday, 10:30am-11:15am Even in an office overflowing with creativity, we hit occasional roadblocks just like anyone else. In this panel, Ashley joins two of the best creative minds in the business to spark inspiration for small biz and enterprise alike by discussing examples of campaigns that did more with less. This session follows the theme of Mr. Westergaards latest book, Get Scrappy. We hope to see you at the B2B Marketing Forum! Keep an eye on the TopRank Marketing Blog for updates, insights, and recaps from the event. The post Catch TopRank Marketing’s Lee Odden and Ashley Zeckman at B2B Marketing Forum appeared first on Newsroom.

Tags: forum marketing lee catch

 

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